Saquib Ahmed Turning customer experience into measurable growth — for 17+ years.
A multidisciplinary leader in customer experience, operations and self-service automation — building high-performing teams and intuitive customer journeys across telecom, ride-hailing and SaaS.
17+ yrs experience
250+ workforce led
📍 Dhaka, Bangladesh
A leader at the intersection of people, process & experience
Multidisciplinary professional with 17 years of experience and a comprehensive, strategic understanding of Customer Experience Management — with a proven track record of achieving superior customer satisfaction.
My work spans Customer Journey Mapping, Net Promoter Score (NPS), Customer Satisfaction Index (CSI) and Customer Value Management (CVM) — devising and implementing coherent customer-experience strategies while improving internal processes within demanding environments, deadlines and budgets.
I lead teams to hit critical business goals across project deliverables, in-person support, call-centre operations, customer insights & reporting, revenue, churn, penetration — and, above all, a better customer experience.
What I focus on
- Customer Experience — journey mapping, NPS, CSI & CVM programs.
- Strategy & Operations — long-term strategy across Retail, SaaS & E-commerce.
- Self-Service & Automation — intuitive, low-cost service journeys.
- Analytics & Insight — KPIs, reporting platforms & voice-of-customer.
- Team Leadership — building high-performing, accountable teams.
How I create value
Six disciplines I've honed across telecom, ride-hailing and SaaS over nearly two decades.
Customer Experience
Designing and running NPS, CSI and CVM programs that lift satisfaction and retention end-to-end.
Strategy & Operations
Defining and executing company strategy across Retail, SaaS, E-commerce and Consulting verticals.
Self-Service & Automation
Building seamless self-service journeys that deflect cost while empowering customers.
Analytics & BI
Reporting platforms, KPI frameworks and data-driven decisions — from MS SQL/SSRS to insight management.
Team Leadership
Hiring, mentoring and leading teams of 90–250+, with a performance-driven, accountable culture.
Growth & Optimization
Footprint optimization, supply programs and market-growth strategy that scale sustainably.
A track record across three industries
-
Chief Operating OfficerJun 2024 – Oct 2024Hybrid
Defined and executed long-term strategy across Retail, SaaS, E-commerce and Consulting; optimized cross-functional processes, built and mentored the operations team, and used data analytics to drive customer satisfaction, retention and growth.
-
Senior Manager, Greenlight OperationsMar 2022 – Jun 2023North-East India & Bangladesh · Hybrid
Led a team of 6 full-time managers and a 250+ contingent workforce; designed and ran Earner Support programs across the InSA region, built supply programs and low-cost support channels, and drove Uber's market-growth and footprint-optimization strategy.
-
Greenlight ManagerNov 2020 – Feb 2022North-West India & Bangladesh
Owned profitability, operational efficiency and CSAT for North-West Indian cities and Bangladesh; led a 90+ member team and ran employee-engagement initiatives across Greenlight hubs.
-
Greenlight ManagerFeb 2018 – Nov 2020Bangladesh
Owned success metrics for profitability, efficiency and customer satisfaction; strengthened performance through process development and innovation, and hired, trained and led a team of Uber Experts, Supervisors and Specialists.
-
*121# Channel Head, Self-Service ManagementJul 2016 – Aug 2017
Led traditional self-service strategy and seamless journeys across digital and assisted channels, drove assisted-channel call reduction, and partnered with UX and Technology to define end-to-end USSD service flows.
-
Lead Manager, Planning & Intraday / Resource ManagementDec 2014 – Jun 2016
Planned and managed operational resources, queues and service levels; ran intraday planning, performance analysis and crisis management, and optimized the Workforce Management (WFM) application.
-
Manager, Analytics & Reporting, CommercialAug 2013 – Nov 2014
Established reporting platforms for the customer-service performance-follow-up process, defined and analyzed KPIs, and implemented in-house audit mechanisms and strategic action plans.
-
Specialist, Insight Management — Voice of CustomerJun 2011 – Jul 2013
Provided category, market and customer insight into brand & commercial planning, turned customer voices into actionable insight, and helped implement Net Promoter Score (NPS) company-wide.
-
Data & Reporting Analyst, BIJun 2009 – May 2011
Built databases, data-collection systems and performance metrics; developed and maintained custom reports (MS SQL, SSRS, Crystal) and the supporting technical documentation.
-
Team Leader, Contact CenterSep 2007 – May 2009
Directed service agents for timely, knowledgeable customer contacts; improved operations and supported call-centre staffing, training, scheduling and recognition programs.
-
Customer Manager, Contact CenterOct 2005 – Aug 2007
Delivered customer service across inbound, outbound, chat and email; resolved complaints end-to-end and generated sales leads through telesales.
Education & recognition
Mashoor-ul-Haque Memorial High School & College
'Make it Easy' Value Award
Best Contributor of the Year
Certifications
Let's build better customer experiences
Open to leadership conversations in strategy, operations and customer experience. The fastest way to reach me is LinkedIn.